by Joe McAuliffe | Aug 29, 2016 | Cup O' Joe, Prospecting
2016 PROSPECTING The Best FSBO Campaign As the market continues to improve, more and more prospective sellers are going to consider selling properties themselves. This is not necessarily a bad situation for real estate agents. Keep in mind that historically, over 80%...
by Joe McAuliffe | Aug 26, 2016 | Cup O' Joe, Prospecting
2016 PROSPECTING Simple Prospecting Phone Script Take a look at what you have in the pipeline now. If your bank of listings is weak, you’ll probably have a weak bank account. Of course, you want to have a strong finish to the year, but even if you’ve had a...
by Joe McAuliffe | Aug 25, 2016 | Cup O' Joe, Prospecting
2016 Prospecting Identifying a Farm Farming an area can be one of the most effective ways of building your business long term. Consider the difference between working with a good buyer or actively farming a neighborhood. Typically with a buyer, the relationship is...
by Joe McAuliffe | Aug 24, 2016 | Cup O' Joe, Prospecting
2016 PROSPECTING Gathering Email Addresses One on the most attractive benefits to an email campaign is that it fits every budget. In other words, if you have 2,000 email addresses, and have interesting and informative information to share, your cost per each contact...
by Joe McAuliffe | Aug 24, 2016 | Cup O' Joe, Prospecting
2016 PROSPECTING Expired Listings: The Bottom Line – 24 Touches Listings will rule during the next 12 months and every agent should be aggressively pursuing these highly desirable money-makers on a daily basis. Consider a couple of key points. First, Listings...
by Joe McAuliffe | Aug 22, 2016 | Cup O' Joe, Prospecting
2016 PROSPECTING The Triple “A” Strategy for Expired Listings The Triple “A” Strategy, or the “Alternative Aggressive Approach”, is a great strategy to use for recently expired listings that have received very little marketing...