Relationship Management: Go to a Party or Go Golfing

Most of us grew up in a generation that believes: “You have to work hard to be successful”.   What if this isn’t true and you really don’t have to work hard. What if you just have to work smart? Is it possible that by believing this statement is true, we actually convince ourselves to work harder than necessary?  Aren’t “The Greatest Limitations Self-Imposed? 

Try teaching yourself an entirely new set of principles to replace the “work hard” concept. Remember the following:

1. Your best prospecting occurs with people that already like and trust you.

 2. The best way to get people to like and trust you, is through face-to-face communications.

 3. The best way to continue those relationships is to see them in person, or to communicate via phone.

 4. The best face-to-face communications occur outside of business environments because people aren’t as cautious and are usually more relaxed.

5. When you break bread, golf, party or otherwise have a good time with a prospect or someone in your sphere of influence, they feel much closer to you. People rarely socialize with anyone they aren’t comfortable with.

6. All professionals do a much better job and are far more successful in careers they are passionate about.

Think about this statement. So many agents:

• Don’t go to lunch with advocates because they are too busy.

• Don’t take time out to golf with past clients because carving 4 hours out of their busy schedule can’t be done.
• Don’t even network at social events at night because they’re so exhausted.

How foolish these agents are! They’re so busy being busy, that they forget how to have fun and enjoy the real estate business. If this sounds familiar, it’s not too late to change your Method of Operation. Make having fun with your clients on the golf course or at an event 20% activities. If you don’t have time, leave the less important organizational, administrative or busy work for last. If you run out of time and don’t get them done, who cares? You’ll be making lots of money. More importantly, you’ll be happy again. How about that for a new concept?